Must My Aspiring Influencer Friend Stop Using People for Material?
The Prosecution: Beth
At times she films me while having a meal. I’ll see myself on her social media – it feels like a sudden shock.
A close companion of a decade, Marielle, calls herself the “content queen”. It can be amusing for a short while, but it weighs on our relationship.
Being highly outgoing, there's a constant urge the need to document everything constantly. During meals out, her motto is, “The phone eats first,” and takes photos with bright lighting, which induces embarrassment. I don’t like it when strangers see her performing for the camera – I get vicarious awkwardness. It also frustrates me because the food gets cold.
She isn’t exactly an online personality yet, but she is trying to be. She creates vlogs about living in our city, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I don’t want to be dragged into it. On occasion I'm captured while dining, or just accompanying her. Later, I appear on her feed later, and it comes like a jumpscare: I’ll have bare-faced, an awkward face or be captured while eating. It feels invasive.
Marielle also expects me to film her at inopportune moments. Often I’ll be talking to someone else, or we're simply hanging out in the street. The dynamic feels like our bond has turned into me being her free crew. She could easily employ someone if she wanted high-quality content. When I brought up my unease about this arrangement, she brushed it off. She’s taken me to a couple of industry functions, which was nice, but that doesn’t make up for all the energy I invest assisting her create material.
I appreciate that she has helped me with my career in design, but I don’t want our friendship to become just a ledger of exchanges. I don’t feel she's insincere or dishonest, but at times it seems that if recording starts, we will begin acting in a way that presents a favorable image for her channel.
Her directive is, “Alright, smile for the camera!” and film me smiling with someone. It’s so silly. I need her to understand that our 10-year friendship still has limits. I enjoy being with her, but I also desire to enjoy it without being recorded, altered, or shared for an audience. I’m not a accessory for her Instagram.
The Other Side: The Content Creator's View
I hope my friend to see that the content we produce together can get us an opportunity.
I am passionate about creating videos. It’s not just a hobby; it's integral to who I am. Creating videos and sharing my life online allows me to show my personality and engage with people in novel forms.
I don’t see myself as a professional creator yet, but it's savvy to make money from your interests. I look up to people on social platforms who pull off that aesthetic of casual, DIY content creation.
Creating content is my version of living actively: observing the nuances, posting them with an audience that appreciates the craft behind it. I never intend to make Beth uneasy. Bringing her to professional gatherings was my way of sharing opportunities, giving her a chance to witness exclusive moments that could benefit her career in design too. That isn't leverage, it’s just being realistic.
I’d still take her to such functions even if she didn’t help me, but I want her to see what the content we create together can get us: a foot in the door. I understand not everyone likes being on camera, but sometimes unplanned moments is what makes content genuine. Being recorded from time to time is part and parcel of being my friend. I would delete anything she asked, but she has never asked yet.
I don't demand anybody to be my private videographer, but companions support one another in small ways. I thought filming a short video now and then would be enjoyable for Beth. Innovation thrives in partnership, and having Beth around makes endeavors energetic and pleasurable. I never force her to participate in anything, and I’d never intentionally embarrass her. But filming together sometimes is part of how I document our time together.
I cherish Beth’s friendship profoundly and want to avoid making videos to drive a wedge between us. I am ready to compromise: like asking before filming, and steering clear of shots that might make her self-conscious.
This isn’t about control, it’s about expressing my perspective while still respecting hers. Clearly content creation is not a replacement for genuine friendship: it's merely part of how I live my life and I desire her to be included in a way that’s enjoyable for each of us.
Outside Perspectives: Reader Opinions
Is it right for her to stop filming herself and Beth when they are out together?
Nothing is more uncomfortable than having a friend point a camera at you. I get that it’s Marielle’s job, but I wouldn't ask friends come to my workplace. Maybe she can find influencer friends to create content with. Given the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
A respondent, 25
When pursuing something as a career, you can’t ask your friends for help repeatedly, even if they have done it before. If Marielle loves shooting, that doesn’t mean all those around her is willing material. She must to honor Beth’s privacy.
Another reader, 26
She may enjoy producing videos and displaying her life publicly, but it’s not for everyone. It’s nice she has helped her friend professionally, but she needs to listen to what Beth wants.
A commenter, 27
It sounds like you care about each other, so cling to that and make sure it’s the focus in your friendship. Foster some authentic memories, where true emotions are preserved, not digital scrapbooks. In fact, public figures who seem to share their worlds actually have more secrecy than it appears.
Sarah, 53
She seems to be not fully engaged nor genuine when they're together – she's on the job. Both seem unsure as to where the line is. The answer is not found in trying to change one another, but in each setting defined boundaries around what feels acceptable to them and seeing if there is an acceptable compromise.
Barbara, 71
Now You Be the Judge
In an online poll: has she been exploiting their friendship?